Email to Lead: Advance to the next level of Nurturing Leads

Emails are considered a great lead generation platform due to their extraordinary (CTR) click-through rate and significantly low unsubscribe rates. Around 89% of marketers believe that email should be the main source of lead generation. If your business receives hundreds and thousands of emails in a day then this article is for you. Here, we are going to show you the most effective and efficient way of converting email to lead. In addition to this, you will learn some great insights about nurturing leads. So make sure to read this blog thoroughly.

Automatically Convert Email to Lead

A few years back, converting emails directly into leads would seem impossible. Fortunately, there is a simple way to do that now. If you use CRM (Customer Relationship Management) software like SuiteCRM or SugarCRM for data management then we have an automated email to lead process for you.

The plugin that we have for you is a ready-to-use plug-and-play type. Setting up will only be a matter of time and you instantly start lead generation. One thing for sure, if you perfectly implemented this strategy then you will witness amazing CRM ROI (Return on Investment). Let’s see how email to lead works and how it can assist your sales growth.

• You need to make sure that the inbound email in ‘CC’ of the lead’s email or you can also forward all the lead emails to the inbound email address.
• Our extension will parse all the emails and automatically extract the relevant information from the entire email.
• With the help of predefined tokens and field mappings, you can accurately create new records in SuiteCRM or SugarCRM. Apart from that, it works in every module whether it’s a custom or core module.
• As soon as a new record gets created in CRM, you will receive a notification about the same.

How can it help in the process of nurturing leads?

One of the major issues faced by the sales and marketing team is duplicate leads in their database. It takes a lot of time, effort, and resources to sort out these duplicate leads in the database. However, if you are using our plugin then you don’t need to worry about that issue at all. As our extension is smart enough in identifying the duplicate leads by reading their email address and subject line. If it found any recurring email then it will automatically attach it to the previous record in CRM software.